Act-On Software
Founded Year
2008Stage
Series F | AliveTotal Raised
$94MMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-97 points in the past 30 days
About Act-On Software
Act-On Software specializes in marketing automation technology within the digital marketing industry. The company offers a suite of tools for email marketing, multichannel marketing, analytics and reporting, lead scoring, and AI-enhanced marketing efforts. Act-On Software primarily serves sectors such as financial services, insurance, manufacturing, SaaS, and agencies. It was founded in 2008 and is based in Portland, Oregon.
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ESPs containing Act-On Software
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The marketing automation personalization market is focused on providing personalized and relevant experiences to customers across various digital channels. Vendors in this market offer solutions that use AI and data analytics to create personalized content and messaging for each customer, resulting in increased engagement, conversion rates, and customer loyalty. The market includes a range of prod…
Act-On Software named as Challenger among 15 other companies, including Oracle, Movable Ink, and MoEngage.
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Research containing Act-On Software
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Act-On Software in 2 CB Insights research briefs, most recently on Aug 14, 2023.
Aug 14, 2023
The cookieless targeting market map
Oct 12, 2022 report
Top marketing automation companies — and why customers chose themExpert Collections containing Act-On Software
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Act-On Software is included in 3 Expert Collections, including Tech IPO Pipeline.
Tech IPO Pipeline
286 items
Ad Tech
4,233 items
Companies offering tech-enabled marketing and advertising services.
Targeted Marketing Tech
453 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Latest Act-On Software News
Aug 9, 2024
By William Jepma , Writer, Editor, and Analyst at Solutions Review The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of August 9th. This round-up covers announcements and updates from Gainsight, Adobe, Outreach, and more. Keeping tabs on the most relevant CRM and MarTech news can be time-consuming. As a result, our editorial team aims to summarize the week’s top headlines in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here is some of the top MarTech news from August 9th. Our Free CRM Buyer’s Guide helps you evaluate the best solution for your use case and profiles leading providers in the marketplace. Top MarTech News From the Week of August 9th, 2024 Act-On Software, a marketing automation software provider, has launched a new Affiliate Program that allows anyone to refer potential customers and earn referral bonuses without committing to a formal partner agreement. The key features of Act-On’s new affiliate program include a simple registration process, generous referral bonuses, and more. Kate Johnson, CEO of Act-On Software, says, “We’ve simplified the process to ensure that it’s as easy as possible to participate. Whether you’re a first-time agency or services provider or someone who simply knows a business that could benefit from our services, we want to reward you for helping us grow.”
Act-On Software Frequently Asked Questions (FAQ)
When was Act-On Software founded?
Act-On Software was founded in 2008.
Where is Act-On Software's headquarters?
Act-On Software's headquarters is located at 121 SW Morrison Street, Portland.
What is Act-On Software's latest funding round?
Act-On Software's latest funding round is Series F.
How much did Act-On Software raise?
Act-On Software raised a total of $94M.
Who are the investors of Act-On Software?
Investors of Act-On Software include U.S. Venture Partners, Voyager Capital, Norwest Venture Partners, Technology Crossover Ventures, Beedie Capital Partners and 5 more.
Who are Act-On Software's competitors?
Competitors of Act-On Software include Blueshift, Nectar, Insider, mediarithmics, Springbot and 7 more.
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Compare Act-On Software to Competitors
RedPoint Global is a technology company that operates in the customer data platform industry. The company offers a platform that provides automated data quality and identity resolution, journey orchestration for campaigns, and real-time customer interactions. RedPoint Global primarily serves sectors such as financial services, healthcare, media and entertainment, retail, telecommunications, and travel and hospitality. It was founded in 2006 and is based in Wellesley, Massachusetts.
Springbot is a marketing automation platform focused on serving eCommerce small businesses. The company offers a suite of tools for email marketing, social media management, SMS communication, and marketing analytics. Its services are tailored to help businesses attract, engage, and measure the effectiveness of their marketing efforts. Springbot was formerly known as Bmbleb. It was founded in 2012 and is based in Atlanta, Georgia.
Optimove is a company focused on customer-led marketing within the digital marketing industry. It offers a platform that leverages real-time customer data and AI to orchestrate personalized multichannel marketing campaigns. The company primarily serves sectors such as iGaming, retail, and mobile apps. It was founded in 2012 and is based in Tel Aviv, Israel.
Cordial is a company that focuses on cross-channel marketing and customer engagement in the technology sector. The company offers a platform that enables brands to automate their marketing strategies, sending high-conversion messages based on data. This platform is primarily used by brands in sectors such as fashion and apparel, beauty, health and wellness, home and lifestyle, sports and outdoors, and media and publishing. It was founded in 2014 and is based in San Diego, California.
Programmai is a marketing technology company operating in the advertising and e-commerce sectors. The company offers a service that uses machine learning to improve the efficiency and scale of acquiring new and repeat customers, by customer behavior. It primarily serves the e-commerce industry. It was founded in 2017 and is based in London, United Kingdom.
Iterable operates as a cross-channel marketing platform. It empowers growth marketers to create user engagement campaigns throughout the full lifecycle and across all channels. It supports marketers in segmenting users, building workflows, automating touchpoints, and test strategies at scale, and more. It was founded in 2013 and is based in San Francisco, California.
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