Best Automotive Digital Engagement Platforms Companies

Affinitiv is a company that specializes in data-driven solutions, with a particular focus on the automotive customer lifecycle. The company offers a range of services including strategic conversion tools to target new prospects and existing customers, service lane solutions to enhance in-store customer experience, and marketing communications to establish long-term customer loyalty. Affinitiv primarily serves the automotive industry. It was founded in 2016 and is based in Chicago, Illinois.

DealerOn specializes in digital marketing for the automotive industry. Its services include creating dealership websites, providing local SEO solutions, and running precision-targeted digital advertising campaigns. The company was founded in 2004 and is based in Rockville, Maryland.

Fullpath develops digital marketing and customer data solutions. The company offers a customer data and experience platform (CDXP) that helps dealers consolidate and leverage their first-party data to create personalized shopping experiences. Its platform also facilitates audience activation, digital advertising, ChatGPT, website views, and more. It primarily serves the automotive industry. It was formerly known as AutoLeadStar. It was founded in 2015 and is based in Miami, Florida.

Impel specializes in automotive software solutions, focusing on enhancing the digital engagement and customer lifecycle management for vehicle retailers. The company offers a suite of products that includes AI-powered communication platforms, digital merchandising applications, and advanced imaging technologies to improve the car buying experience. Impel was formerly known as SwipeToSpin. It was founded in 2014 and is based in Syracuse, New York.

Orbee is a technology service provider specializing in analytics, data, and automation solutions within the automotive industry. The company offers a platform that integrates all of a dealership's data sources into a Customer Data Platform, enabling the measurement of marketing investments, understanding of shopper behaviors, management of first and third-party data, and the activation of marketing and advertising channels. Primarily, Orbee sells to the automotive industry, including franchise and independent dealers, large dealership groups, and dealer-centric media agencies. It was founded in 2015 and is based in Irvine, California.

Tekion operates as a technology company providing cloud-based solutions. The company offers a comprehensive platform that includes services such as dealership management systems (DMS), customer relationship management (CRM), digital retail, and advanced analytics. Its platform is designed to streamline operations and enhance the retail experience in the automotive sector. It was founded in 2016 and is based in Pleasanton, California.