GIFkaro
Founded Year
2017Stage
Angel | AliveTotal Raised
$25MLast Raised
$25M | 5 yrs agoMosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
-52 points in the past 30 days
About GIFkaro
GIFkaro specializes in providing an interactive mobile experience through its entertainment apps in the digital content industry. The company offers a range of products including animated series featuring talking animals with voice mimicking technology, and virtual pet games that provide a humorous and engaging experience for users. GIFkaro primarily caters to the mobile gaming and entertainment app sectors. It was founded in 2017 and is based in Delhi, India.
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Latest GIFkaro News
May 24, 2019
Do you find yourself reacting with GIFs more than words? And if you’re looking for some desi flavours in them, GIFkaro is the app for you. Share on Love 'em or hate 'em, but you cannot avoid GIFs anymore. They are everywhere - having emerged as one of the most common forms of expression across multiple communication channels - social media platforms, instant messages, and even emails. Almost all social media and chat platforms have now gotten on board with the trend and support GIFs to enhance user experience. Keeping up with this global phenomenon, the 500 million smartphone users in India are becoming GIF lovers too. But personalisation is key. While a lot of global content are seamlessly translated into GIFs, the need to give them a local twist to appeal to the ever-growing smartphone user pool in India is now being addressed by our startups. Meet GIFkaro, a New Delhi-based app launched by Arpit Kumar, Puneet Kalra, and Dinesh Kumar in June 2017. Using GIFkaro, you can create short GIFs in multiple languages including Hindi, Gujarati, Marathi, Bengali, Tamil, Telugu, Kannada, Malayalam, Punjabi, and English. This month, the company raised a funding of $250,000 from angel investors, including Pranay Gupta (former Snapchat and current Google employee), and Dr Ekika Singh, a prominent gynaecologist and infertility specialist, among others. The company has another app, Invitekaro, to create personalised and GIF-based wedding invitations. Invitekaro also provides designers with a ‘gig’ opportunity to submit and monetise their designs on the app. We reviewed GIFkaro to understand how Indians are personalising GIFs with a dash of ‘desi tadka’. Here’s what we found. First things first, even before you sign up, chose your preferred language - not just for the content but also for the app as it is vernacular in terms of UI too. On the welcome screen, the app claims that it is India’s largest GIF library. After selecting the preferred language, you can sign up through your mobile number. It took us less than a minute to set up our profile. The profile is very much like what you would have on a social media app, and you can even add a display pic as well as a cover image. Unfortunately, there is no way to browse through the app without signing up. Initially, we chose Hindi as our preferred language but changed it to English later, which proved to be a very easy and smooth process. The profile homepage has the language option on the top left at all times so you do not even have to go into the settings. On the homepage, GIFs are in categories like reaction, actors, Holi, action, Bengali, dance, devotional, dialogue, festival, funny, general, Gujarati, Hot, Kannada, Malayalam, politics, etc. And these are all local - Indian and in vernacular. The homepage is split into two tabs - WhatsApp Bazaar, and GIFCam. The WhatsApp bazaar features trending categories like hot, romantic, funny, wishes, etc. You can share GIFs directly through the app on WhatsApp. One can also personalise the content under this section by adding text to it. The only complaint we had was that we could not move the added content, and there were no colours or fonts available for the text. GIFCam features user-generated content, created by the users from scratch. At the bottom of the homepage, a ‘plus’ sign allows users to create their own GIFs by shooting their own photos and videos. The app shows you the rules of creation for each time you wish to create a GIF. They are divided into dos and don'ts that seem like a great feature to maintain the basic hygiene of these user-generated GIFs. We tried creating a GIF though the editing tool. There are options to either shoot a fresh GIF or use pre-recorded videos from the phone. It has a video cutter feature, which allows users to trim the video length, and even capture a particular second from the video. It also has smart category options with tag suggestions, which is smart and easy to avoid clutter in the app. It took us less than a minute to create a GIF and we earned points for making it. GIFs are serious business Not only can creators make their own content, but they can also earn points and even money through in-app contests that let people win real money for being a top GIF creator. The app is ad-supported, but you will not be bombarded by them. We were able to create a GIF smoothly, and just before the final version, we had to see an ad of a few seconds. There’s more! GIFkaro also has to earn real money through certain activities like inviting a friend, sharing GIFs, publishing posts, etc., in a given time. The app claims that a user can earn up to Rs 30,000 per month. Network - with GIFs On GIFkaro, you can also follow other users. Similar to social media apps, each GIFkaro user profile displays the number of followers and following. The app categorises each user under ‘power user’ or ‘addicted’ or ‘hyper user’ based on how much content you generate. Overall Interface The interface of the app is fairly clutter free. We used the app with high speed internet, and witnessed no crash. It can’t be said how it works with low or patchy internet connection. However, there were some lags in the UI while uploading a video to make a GIF. Also, we couldn’t find a way to delete the content we uploaded to the app. The verdict Overall, there is a witty quality to it. If you love chatting using GIFs and would love to express yourself in your own language, you should definitely give it a try. We were impressed by the diverse content available from popular movie clips to innovative original content from the app users. GIFkaro is currently available on Android. It has more than 10,000 downloads with a rating of 4.1 stars.
GIFkaro Frequently Asked Questions (FAQ)
When was GIFkaro founded?
GIFkaro was founded in 2017.
Where is GIFkaro's headquarters?
GIFkaro's headquarters is located at 11272/7, Doriwalan, Karol Bagh, Delhi.
What is GIFkaro's latest funding round?
GIFkaro's latest funding round is Angel.
How much did GIFkaro raise?
GIFkaro raised a total of $25M.
Who are the investors of GIFkaro?
Investors of GIFkaro include Pranay Gupta and Ekika Singh.
Who are GIFkaro's competitors?
Competitors of GIFkaro include Heypster and 5 more.
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Compare GIFkaro to Competitors
PopKey is a digital platform specializing in the distribution of animated graphics interchange formats (GIFs) within the online media and entertainment industry. The company provides a vast library of over 20,000 funny animated GIFs and memes that users can download for free, catering to the need for expressive digital content in online communications. PopKey's platform serves a diverse user base looking to enhance their digital interactions across various social media and messaging platforms. It is based in Ottawa, Ontario.
Pixchange GIF and sticker creation platform. It offers in-app purchases of original gifs, stickers, and 3D models created by its users along with a customizable keyboard to share them instantly, and more. The company was founded in 2018 and is based in Bern, Switzerland.
Heypster operates a platform specializing in GIFs for various Apple devices and services. The company offers GIFs with a simple privacy policy, ensuring no search history is tracked, and provides an iOS-integrated keyboard for using GIFs in multiple messaging apps. The company was founded in 2016 and is based in Mayenne, France.
Mojitok specializes in enhancing user engagement and monetization for apps through their sticker marketplace technology within the mobile messaging industry. The company offers a tech solution that allows apps to sell high-quality, global stickers, featuring a stylish storefront and a convenient payment system. Mojitok primarily serves the mobile communications sector, providing value-added services for telecommunications companies and device manufacturers. It was founded in 2014 and is based in Seoul, South Korea.
Kulfy is a company specializing in digital expressions and short-form entertainment, focusing on providing a platform for videos, GIFs, and stickers in various Indian languages. Their main offerings include a library of short media content that allows users to express their emotions and personality in digital conversations. Kulfy's products are designed to enhance communication with multilingual and culturally relevant content. It was founded in 2017 and is based in New York, New York.
Kika Tech specializes in enhancing digital communication through its advanced AI-driven keyboard applications within the mobile technology sector. The company offers a customizable keyboard app that features emojis, emoticons, GIFs, themes, and predictive text capabilities to facilitate expressive and efficient communication. Kika Tech's products are designed to improve the user experience in mobile communications by leveraging artificial intelligence to predict user intentions and provide a more personalized typing experience. It was founded in 2014 and is based in Sunnyvale, California.
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