Plagued by bankruptcies and market exits, many micromobility companies have struggled to scale and reach profitability. However, a handful of key trends could bring more stability to the industry.
What you need to know:
- While the micromobility market has been tumultuous, continued demand from consumers is incentivizing players working to figure out a profitable solution.
- The maintenance and charging of electric batteries have been a common pain point for various business models, but new solutions are emerging.
- B2B players are entering the market to serve last-mile logistics and sustainability goals.
Micromobility is not an easy business — just look at the plight of electric scooter pioneer Bird, a former VC darling. Demand is not the issue, making money is.
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