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Founded Year

2016

Stage

Unattributed VC | Alive

Total Raised

$4.5M

Last Raised

$1.5M | 1 yr ago

Mosaic Score
The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

+67 points in the past 30 days

About Root

Root is a digital insurance platform that allows users to launch, sell, and iterate digital insurance products quickly. Its services include funeral cover, device cover, credit life cover, term life cover, personal accident cover and many more. It provides its services to insurers and other insurance companies. It was founded in 2016 and is based in Cape Town, South Africa.

Headquarters Location

443 Somerset Road, Green Point Unit A, 4th Floor, Hill House

Cape Town, 8005,

South Africa

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Root's Product Videos

ESPs containing Root

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

EXECUTION STRENGTH ➡MARKET STRENGTH ➡LEADERHIGHFLIEROUTPERFORMERCHALLENGER
Insurance / P&C Insurance Tech

The insurance distribution platforms market offers digital solutions to streamline and enhance the distribution of insurance products and services. Companies in this market provide platforms that enable insurance companies, agents, brokers, and customers to connect and transact more seamlessly. By engaging in the insurance distribution platforms market, businesses can benefit from increased effici…

Root named as Challenger among 10 other companies, including Qover, Instanda, and Sure.

Root's Products & Differentiators

    Modular low-code, cloud-native technology platform

    End-to-end insurance operating system offered in modules to allow for digitisation of one piece of the value chain at a time (digital sales to claim)

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Research containing Root

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Root in 1 CB Insights research brief, most recently on Aug 7, 2023.

Expert Collections containing Root

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Root is included in 1 Expert Collection, including Insurtech.

I

Insurtech

4,341 items

Companies and startups that use technology to improve core and ancillary insurance operations. Companies in this collection are creating new product architectures, improving underwriting models, accelerating claims and creating a better customer experience

Root Frequently Asked Questions (FAQ)

  • When was Root founded?

    Root was founded in 2016.

  • Where is Root's headquarters?

    Root's headquarters is located at 443 Somerset Road, Green Point, Cape Town.

  • What is Root's latest funding round?

    Root's latest funding round is Unattributed VC.

  • How much did Root raise?

    Root raised a total of $4.5M.

  • Who are the investors of Root?

    Investors of Root include Invenfin, P1 Ventures, BASE Capital, Luno, Savannah Fund and 3 more.

  • Who are Root's competitors?

    Competitors of Root include Boost and 5 more.

  • What products does Root offer?

    Root's products include Modular low-code, cloud-native technology platform.

  • Who are Root's customers?

    Customers of Root include TFG, Mr Price Money, CIM Finance and RCS (BN Paribas).

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Compare Root to Competitors

Cover Genius Logo
Cover Genius

Cover Genius is the insurtech company specializing in embedded protection for various industries. It main offerings include a global distribution platform, XCover, which provides seamless insurance and protection services, and an API that enables instant claims payments in over 90 currencies. It primarily serve sectors such as retail, fintech, logistics, mobility and auto, gig economy, travel, property, and live event ticketing. It was founded in 2014 and is based in New York, New York.

Sure Logo
Sure

Sure develops an insurance technology company. It provides application program interface (API) based digital insurance programs for global brands and insurance carriers. It enables them to distribute insurance programs digitally and helps manage digital sales, launch in new markets, and modernize their systems. The company was founded in 2015 and is based in New York, New York.

CoverGo Logo
CoverGo

CoverGo develops a no-code insurance platform in insurance technology. The company offers a configurable platform that enables insurance companies to manage their operations, build and launch insurance products, enable omnichannel distribution, and manage policies and claims. Its platform facilitates CoverGo for health, CoverGo for property and casualty, and CoverGo for life. It primarily serves the insurance industry. It was founded in 2016 and is based in New York, New York.

Joshu Logo
Joshu

Joshu is a company focused on insurance product development and distribution within the insurance industry. It offers a self-service platform that enables insurance product owners to configure, launch, and manage their products with minimal reliance on IT resources. Joshu's main offerings include a builder for creating digital insurance products, ready-made stores for distribution, an underwriting desk for policy management, and integration options with third-party data APIs. It was founded in 2020 and is based in Menlo Park, California.

b
bsurance

bsurance specializes in the digital integration of insurance products within various business sectors. The company offers a cloud-based platform that enables businesses to embed insurance services directly at the point of sale, providing digitalized insurance solutions. While bsurance primarily serves sectors such as e-commerce, mobility, banking, payment providers, and sharing economy platforms, this information is not explicitly stated in the info bank and is therefore not included in the description. It was founded in 2017 and is based in Vienna, Austria.

Tint Logo
Tint

Tint specializes in providing embedded insurance and assurance solutions within various sectors, including SaaS platforms and marketplaces. The company offers a range of services such as white-labeled protection, claims management, and risk coverage tailored to the needs of businesses and their customers. Tint's offerings are designed to integrate seamlessly with client platforms, enhancing user experience and fostering trust through relevant insurance coverage. It was founded in 2018 and is based in San Francisco, California.

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